Following on from the Latham and Egan reports in the 1990s, in 2016 the Farmer Report concluded that the industry must “modernise or die.”.
Century formed the foundation of an abiding philosophy.Victor Frankl, who survived a concentration camp in WW2 and went on to write “Man’s search for meaning” and General Stockdale, who was captured in Vietnam and survived brutal imprisonment, both concluded that living with the uncertainty in those times was key to survival.

The artificiality of grasping for certainty was a flawed survival strategy.Facing and accepting where you are today, with hope and certainty that you will find a solution, a way out at some point equipped people advantageously..Both gripping stories and afar from the project world, and yet they can tell us something about the human condition and how the intuitive response to find certainty, something to hold onto, is very unhelpful at times..

So what does this mean in the world of projects?It means ensuring that the purpose, aspiration and hope for the project is kept alive.

In practical terms a problem statement and value drivers help this.
In hospitals, these should be about health improvement, in pharmaceuticals about patients treated or lives saved, in housing about thriving people..This reduces a process that normally takes weeks, to a matter of minutes.
A similar configurator, called., has been created by Bryden Wood and Cast with the Mayor of London for housing and we see examples from outside the industry such as the Ikea 3D Kitchen Planner..
These digital tools vastly increase both the speed with which designers progress from data to the digital model and the number of options and permutations that can be considered when it comes to reconciling specific requirements and performance criteria.A school, for example, can be configured in just 15 minutes.. Key insight.
(Editor: Portable Clocks)